Key Contributions

Styling: Executed on-location styling, ensuring each look was visually impactful and aligned with the brand's vision.

Styling Direction: Collaborated with cross-functional teams (creative, marketing, merchandise, and design) to finalize styling direction that aligned with seasonal narratives and sales goals. Selected all footwear, socks, and accessories, ensuring each look was on-brand and visually impactful. Guided freelance stylists on location, offering support and ensuring alignment to the desired aesthetic.